Boarding Horses

How to Add Revenue to Boarding Horses

The concept of boarding horses for a living sounds easy enough. The hard part comes when you’re trying to increase your revenue without significantly increasing your spending percentage. The idea is to keep your clients happy and their horses healthy while providing the best service possible. If you’re interested in adding revenue to boarding horses, consider some of these options.

Accommodations – Add stalls. If you have the space and the staff to maintain the additional boarders, this can be a great way to increase your business. Weigh the expenses of increased maintenance and manpower against the additional income from more horses on the premises.

Customer Requests – Consider some value added services that your customers have requested or mentioned. Think about what you would like to see if you were going to board your horses at a facility. Some ideas might include secure online automated billing, climate controlled facilities, more or longer riding trails, heated automatic watering systems for stalls, stall fans, improved tack and grooming areas, locker rooms and a snack bar. If people are constantly breaking one of your facility’s rules, consider a fee-based service solution as an alternative.

Increased Exercise Regimens – If you have a horse walker or automated exerciser unit, you can increase your ability to exercise the boarders without increasing your staff. An indoor or outdoor automated horse exerciser is useful for endurance, rehabilitation and interval strength training programs.

Convenience Factors – Given a choice, most people are willing to pay a little more for convenience items. Look into vending machines, for example. They might carry snacks, drinks or grooming necessities. Coin-operated laundry services or hosting an ATM machine might draw use as well. There are companies that maintain the units while sharing a percentage of the income with the hosting business owner.

New Services – Add new services or varied levels to what’s now available. For example, create more or less involved care plans at different pay rates. Offer short-term or long-term lockable storage space for tack and other supplies. Trailer rental and trailer storage are also popular possibilities. As sensitive as the horse boarding industry can be, your facility may need to make some changes to keep up with your company’s expenses or perhaps the woo factor of your competitors. To increase your revenue, explore what options would fit the needs of your customers and their horses.